Our team

Experienced regional leadership

Hands-on leadership and staff continuity help Radius retain regional knowledge, relationships and clear accountability.

Leadership

Accessible people with regional responsibility

The Radius leadership team combines agency ownership, regional management and operational continuity. Clear areas of responsibility make it easy for principals and trade partners to reach the right person.

Long-standing involvement in the business helps retain trade relationships, local context and practical knowledge across the region.

Leadership structure

Clear reporting lines, accessible leadership

Agency heads provide strategic direction, supported by general and regional management across the Radius footprint.

Leadership hierarchy with Richard McDonald and Anthony McDonald as Agency Heads, Antoinette Ebersohn as General Manager, and Andre Boshoff, Waldrich Landman and Malcolm Taaibosch as Regional Managers.
The two Agency Heads lead the General Manager, who coordinates the three Regional Managers.Open full-size diagram in a new tab

Radius leadership team

Organisational structure

From agency leadership to field execution

Dedicated functions, regional management and territory teams connect strategic direction with day-to-day execution in trade.

Radius organisational structure showing agency leadership, functional teams, dedicated managers, regional managers, territory managers and field teams. A detailed text equivalent follows.
The operational structure links leadership and specialist support to regional and field teams.Open full-size diagram in a new tab
Read the organisational structure as text

Leadership and functional support

Two Agency Heads, each supported by a Personal Assistant, lead the General Manager. Functional support includes Telesales, Data Analysis, three Admin roles, the Training Division and five SWAT Team roles.

Dedicated support

Dedicated roles include the IMANA Manager, BEVCO Manager and Beverage Manager, together with the RTM Runner and RTM Delivery functions.

Regional operations

Regional Managers serve the Northern Cape, BFN–Lesotho and Eastern OFS. Each regional branch connects to a Territory Manager and field merchandising teams.

Field teams

The structure records 49 Northern Cape merchandisers, 72 BFN–Lesotho merchandisers, 45 Eastern OFS merchandisers and 13 North West merchandisers, plus a Clicks, Dis-Chem and SPAR representative, five promoters and ten SETA roles.

Let’s move your brand forward.

Speak to the Radius team about a regional sales and merchandising solution built around your business.